On April 9, 2019, Magic Spoon launched “childlike cereal for adults.” All four flavors (Fruity, Cinnamon, Cocoa, and Frosted) are not only seriously yummy, they’re also high in protein but low on carbs and calories. The cereal is keto-friendly, non-GMO, and free from gluten, grain, wheat, soy, and artificial sweeteners. It gets its taste from allulose, a relatively new natural sweetener found in figs and maple syrup that has zero glycemic impact.
Ingredient giant Ingredion has partnered with Matsutani Chemical Industry Co. to bring the rare sugar allulose to the Americas and aid sugar reduction efforts for food and beverage manufacturers. The rare sugar, which will maintain Matsutani’s Astraea brand, will be manufactured by Ingredion in Mexico and will be marketed across the Americas in 2019.
Tate & Lyle Ingredients Americas LLC says a clinical trial that shows allulose does not operate as a sugar and lead to tooth decay is another reason why FDA should exempt the low-calorie sweetener from being included as a carbohydrate, sugar or added sugar on the Nutrition Facts label.
A company based in Germany plans on manufacturing allulose on a mass scale. Savanna Ingredients is using sugar beets as its source.